According to the company, “Cytric is a truly integrated online booking tool and expense management system which offers global unrivalled content, backed by partnerships with travel providers across the industry as part of the Amadeus travel ecosystem.” Cytric executives touted its comparison shopping capability with “all the content in one display, no matter which source” and the ability to apply “programs with superior policy management.” The company also highlighted its risk management tool Amadeus Mobile Messenger. 
    Regarding innovation in the last 12 months, Cytric has focused on user experience and enhancing its air and rail content. It has also honed its risk and traveler safety partnerships. “Thanks to our partnership with Riskline, we integrated Covid-19-related info, and with AXA Partners we offered insurance and healthcare,” the company noted. Cytric currently is developing its portfolio to cover compliance, smart payment and reconciliation services. With Microsoft, it is working on building new solutions for a smoother and more personalized business travel experience.

Air: All major global distribution systems, plus low-cost carrier and vendor direct connects. VDAs connect to providers’ computer reservation system and all content, including availability and rates, will seamlessly be displayed with no restrictions, just like GDS content. Approximately 100 LCCs are available via a third-party content aggregator, plus VDAs to a number of carriers. The complete content is displayed in a uniform way so that users do not have to adapt to different user interfaces.

Accommodation: In addition to the Amadeus, Sabre and Travelport hospitality content, Cytric’s Vendor Direct Access content offers content from Booking.com, Corporate Rates Club (CRC), ehotel, Hotel.de, HRS, Phoenix DERhotel, Premier Inn and Meetago - MICE. The tool also integrates with leading travel management company proprietary hotel inventories.

Rail: Deutsche Bahn, SNCF, NS International, Evolvi, Trainline, SNCB, SJ, Thalys, Amtrak and Renfe. Rail travel options are comparable alongside air in a fully unified display.

Car: Full GDS car content plus Vendor Direct Access content from Avis, Budget, Enterprise, Europcar, Hertz, National, Sixt. Transfer providers such as Flygtaxi, Groundscope, etc. 

NDC & Direct Connect: One of the first providers to receive dual IATA NDC certification as an aggregator and IT provider. Cytric’s mission is to build the largest unbiased price-comparison platform globally offering transparency, flexibility and savings on bookings that TMCs can service. The company says the GDS channel is best positioned to support this vision and is its preferred solution. Short-term, the company is also sourcing NDC from subscriber-pay channels so clients can adopt a hybrid-sourcing approach in the interim.