Egencia head of associate client services Virginie Pouget
said Minnet is not alone—that many companies are at the same stage in the
process.
“Our customers are incredibly interested in the insights and
data gathered on their current travel programs and how they can reshape them to
be more sustainable,” Pouget said. “Collecting the data is one aspect but
providing clear insights and next steps for the business can be difficult.
Egencia’s Analytics Studio intuitively brings data together making it a lot
more digestible and easy-to-understand for businesses. The platform also
highlights CO2 emissions in response to travel options and journeys. This data,
especially right now, is what business leaders want to see and act on quickly.”
Nearly seventy percent of the respondents to BTN’s survey
relied on their travel management companies and booking tool partners to
provide the data and decision-making support required to plan for sustainable
travel. Direct engagement with travel suppliers or carbon offsetting companies
were much less frequent, at this point, leveraged by about 31 percent and 20
percent of survey respondents, respectively.
TMCs are clearly aware of the shift to sustainable travel
practices and are ramping up their own credentials in the space to capture and
deepen relationships with corporates.
American Express Global Business Travel pledged last year to
become carbon neutral. The company expanded that initiative to clients this
year, offering preferred terms for carbon offsetting projects through
Carbonfund.org Foundation and Carbon Footprint. The company’s Neo booking tool
has redesigned its sustainability filters.
BCD announced last week that it was the first TMC to sign
onto the Science Based Targets initiative. The
company’s Advito consulting division has received ISO certification for its
Gate4 emissions scale, which assists customers in tracking emissions across
air, hotel, rail and car modalities to gain a holistic emissions picture of
their respective travel programs. The company also touts its SolutionsSource
partners in helping clients to mitigate business travel emissions.
New entrants like TripActions and TravelPerk are also
getting into the game with emissions calculators and sustainability filters
within their booking platforms. And startups, certainly, are gaining traction
here as well.
It will be interesting to see how traditional TMCs build
commercial models around sustainable travel, when recommending that companies
not travel becomes as important as recommending that they do.
SECTION 6: Changing the World
Rather than putting a hard stop on travel, corporate
partnerships and travel managers should prepare to play a huge role in changing
the travel industry, because demand for sustainable solutions will catalyze
innovation. finish
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